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UK Bookmakers | Online Bookies

Compare bookmakers and bookie offers on freebets.ltd.uk!
If you are looking for a new place to bet, we have compiled a list of the best licensed bookmakers
Updated: November 1st, 2022
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Online Bookmakers - February 2023

# Service Rating Code OfferClaim
1 BritainBetBritainBet
£30 Welcome Bonus
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar BB30 £30CLAIM!£30
2 FitzdaresFitzdares
£30 Free Bet
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £30
+20 FREE SPINS!
CLAIM!£30
+20 FREE SPINS!
3 ToteTote
£30 Free Bet
starstarstarstar
Terms Apply  |  18+
starstarstarstar £30CLAIM!£30
4 32Red32Red
Featured
starstarstarstar
Terms Apply  |  18+
starstarstarstar star_borderJOINJOIN
5 The PoolsThe Pools
£30 New Player Offers
starstarstarstar
Terms Apply  |  18+
starstarstarstar £30CLAIM!£30
6 CasumoCasumo
Featured
starstarstarstar
Terms Apply  |  18+
starstarstarstar star_borderJOINJOIN
7 bwinbwin
£20 Backup Bet
starstarstarstar
Terms Apply  |  18+
starstarstarstar £20CLAIM!£20
8 The Online CasinoThe Online Casino
£30 Welcome Package
starstarstarstar
Terms Apply  |  18+
starstarstarstar BETGET £30CLAIM!£30
9 William HillWilliam Hill
£30 New Player Offers
starstarstarstar
Terms Apply  |  18+
starstarstarstar R30 £30CLAIM!£30
10 LottolandLottoland
£5 Free Bet
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £5CLAIM!£5
11 BetitonBetiton
£10 Welcome Bonus
starstarstarstar
Terms Apply  |  18+
starstarstarstar £10CLAIM!£10
12 BetGoodwinBetGoodwin
£25 Free Bet
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £25CLAIM!£25
13 KwiffKwiff
£20 Welcome Bonus
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £20CLAIM!£20
14 SportingbetSportingbet
£50 Free Bet
starstarstarstar
Terms Apply  |  18+
starstarstarstar £50
+20 FREE SPINS!
CLAIM!£50
+20 FREE SPINS!
15 GamebookersGamebookers
Featured
starstarstarstar
Terms Apply  |  18+
starstarstarstar star_borderJOINJOIN
16 Hollywood BetsHollywood Bets
Featured
starstarstarstar
Terms Apply  |  18+
starstarstarstar star_borderJOINJOIN
17 Rhino BetRhino Bet
£20 Free Bet
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar get20bet20 £20CLAIM!£20
18 BetfairBetfair
£30 Free Bets
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar ZBGC01 £30CLAIM!£30
19 VickersVickers
£5 Weekly Free Bet
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £5CLAIM!£5
20 CoralCoral
£20 New Player Offers
starstarstarstar
Terms Apply  |  18+
starstarstarstar £20CLAIM!£20
21 BetUKBetUK
£30 Free Bets
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £30CLAIM!£30
22 BetVictorBetVictor
£40 Welcome Bonus
starstarstarstar
Terms Apply  |  18+
starstarstarstar £40CLAIM!£40
23 LadbrokesLadbrokes
£20 New Player Offers
starstarstarstar
Terms Apply  |  18+
starstarstarstar £20 CLAIM!£20
24 BetfredBetfred
£40 Welcome Bonus
starstarstarstar
Terms Apply  |  18+
starstarstarstar WELCOME40 £40
+50 FREE SPINS!
CLAIM!£40
+50 FREE SPINS!
25 SpaceSpace
£5 Free Bet
starstarstarstarstar
Terms Apply  |  18+
starstarstarstarstar £5
+70 FREE SPINS!
CLAIM!£5
+70 FREE SPINS!
26 SBKSBK
£10 Free Bets
starstarstarstar
Terms Apply  |  18+
starstarstarstar SBK10 £10CLAIM!£10
27 10Bet10Bet
£50 Welcome Bonus
starstarstarstar
Terms Apply  |  18+
starstarstarstar PLAY10 £50CLAIM!£50
28 Pari-MatchPari-Match
£40 Free Bets
starstarstarstar
Terms Apply  |  18+
starstarstarstar £40CLAIM!£40
29 SpreadexSpreadex
£40 Bonus
starstarstarstar
Terms Apply  |  18+
starstarstarstar £40
+50 FREE SPINS!
CLAIM!£40
+50 FREE SPINS!
30 betborobetboro
Featured
starstarstarstar
Terms Apply  |  18+
starstarstarstar star_borderJOINJOIN
The Best Online Bookmakers
Our bookmakers have been chosen based on specific criteria surrounding odds value, promotional offering and responsible gambling.

UK Bookmakers

An overview of UK bookmakers and how they work...
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    An Introduction to UK Bookmakers

    Around 24 million people in the UK bet online - that's 44% of the adult population! Being such a popular British pastime, online bettors have certain expectations when choosing online bookmakers to bet with.

    On this page, we at freebets.ltd.uk provide the ultimate guide to UK bookmakers, providing intel on the best sites for betting offers, top betting markets, online security and much more! So, if you're on the search for a new bookmaker to place your bets, you're in the right place.

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    Bookmakers and Betting Offers

    When choosing a bookmaker to bet with, many punters will be focused on what betting offers are available. Bookmakers use betting offers to attract new players to retain existing ones. While there are hundreds of different betting offers, 'free bets' are the most highly in demand. Other betting offers available on UK bookmaker sites include acca insurance, extra places offers, bet reloads, enhanced odds, competitions, and friend referral bonuses, among others.

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    Online Bookmakers vs High Street Betting Shops

    There are many benefits to betting online instead of visiting a bricks and mortar betting site. As well as being able to bet from the comfort of your own home or on the go, betting online is, in many cases, more affordable. With a large selection of odds and online-specific free bets, bettors can enjoy great value when deciding to bet with online bookmakers.

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    Bookmaker Apps

    Most online bookmakers have apps too, giving bettors the option to bet easily via their mobile devices. There are many advantages to betting via betting apps. These include app-online betting promotions, ease of use and more!

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Our Featured Bookies for February 2023

We provide a run-down of the best bookmakers and bookie offers available today!
Unibet
UnibetUnibet
starstarstarstar

Open a new Unibet account and claim £40 New Player Offers

BetVictor
BetVictorBetVictor
starstarstarstar

Join BetVictor account and claim a £40 Welcome Bonus

Terms Apply  |  BeGambleAware.org  |  18+

How to Choose Online Bookmakers

With so many bookmakers now online, players can find it hard to choose which to register with. Luckily for them, we have put together this handy guide, providing top bookmaker qualities punters need to look out for!
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    UKGC Gambling Licence

    Looking for a UKGC-licensed bookmaker is very important. This is because bookmakers that have been approved and are regulated by the UKGC follow strict rules surrounding responsible gambling and fair play. To identify whether a bookie is licensed by the UKGC, check the website's footer. Here, you should see the UKGC logo.

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    Welcome Free Bets

    There are many benefits to registering with bookmakers that offer welcome free bets. That's because free bets help punters to familiarise themselves with a new betting site without parting with their own cash. Welcome free bets can come in many shapes and sizes, including no deposit free bets, deposit free bets, acca free bets and risk-free bets.

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    Ongoing Free Bets and Promotions

    While welcome betting offers attract punters, a great bookmaker will also incentivise existing players with various rewards. Typical examples of existing player offers include refer-a-friend free bets, odds boosts and extra places offers.

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    Betting Odds

    When comparing bookmakers, high odds are always a positive. This is because winning bets with high odds pay out more! It is also worth looking for bookmakers offering Odds Boosts. These are betting promotions whereby the bookmaker will boost the odds of selected betting markets. Some of the best online bookmakers for Odds Boosts include William Hill, Ladbrokes, Kwiff, AVABET, Betfred and Bet365.

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    Betting Markets

    Whether you are only interested in football betting, betting on boxing or making horse racing predictions, finding a bookmaker that will take a wide range of bets is always an advantage. As well as top betting markets, bookmakers featuring niche sports are also worth consideration. Niche sports include handball, water polo and other less-followed sports.

    Top bookmakers with a vast selection of betting markets include Ladbrokes, Betfred, Betfair, AVABET and BoyleSports.

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    Bet Types Covered

    As well as having a long list of sports to bet on, the best bookmakers will give punters the option to place different bet types. The most popular bet types you would want to see are Single, Each-way, Places, Acca, Straight Forcast, Reversed Forcast, Combination Forcast, Tricast, Multiple, Double, Treble, Yankee and Trixie Bets.

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    Customer Support for Punters

    Whether you are new to the world of betting or have been betting for years, knowing that you can contact your bookmaker when you need to is a great comfort. This is why the best bookmakers will have multiple support services on offer. The most common are live chat, email and telephone.

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    Payment Methods Accepted

    If you bet regularly or just occasionally, you will want to be registered with a bookmaker that accepts a payment method that you are comfortable using. This is why the more deposit and withdrawal methods featured on a betting site, the better! Popular options include Visa, Mastercard, Skrill, PayPal and Paysafecard.

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    In-Play Betting

    In-play betting has become increasingly popular in the UK. This has seen a spike in the number of bookmakers offering in-play betting. The increase in demand is due to the adrenaline-pinching nature of in-play betting, allowing bettors to size up a game/match before placing predictions in real-time.

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    Cash-Out Options

    Punters like having the option of cashing out of bets that are not heading in the right direction. When looking for a new betting site, be sure to check that partial and full cash-out options are available.

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Offers From the Bookies

Terms Apply  |  BeGambleAware.org  |  18+

UK Bookmakers: FAQs

Have some questions about UK bookmakers? Check out our FAQs...
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    Which Bookmakers Offer Free Bets?

    Most UK bookmakers offer free bets. Although most free bet offers are available to players at the point of registration, existing players can claim bonuses too. On freebets.ltd.uk, we list the latest free bets from the country's best bookmakers.

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    What Are the Best Bookmakers for New Players?

    If you are new to online betting, then you will want to take your time when comparing online bookies, ensuring you register with the right provider that can accommodate your betting preferences. Bookmakers with plenty of free bets and low deposit limits are suited for betting novices. William Hill, Ladbrokes, Coral and Betfair are great options to explore.

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    What Age Do I Need to be to Register with Bookmakers in Britain?

    UK gambling law states that players need to be at least 18 years old to register with UK bookmakers. Proof of age will be requested by all licensed bookies you look to create an account with.

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    How Can freebets.ltd.uk Help Me Find Bookmakers?

    Freebets.ltd.uk is an online resource for bettors. When on the site, sports bettors can compare the latest free bets, as well as read in-depth reviews of licensed bookmakers. Each and every betting site featured on freebets.ltd.uk has been verified for your safety.

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    What Betting Markets Are Featured On UK Bookmakers?

    Each online bookmaker will have its own set of betting markets and bet types. However, you do not need to be a member to find out what these are. We suggest reading bookmaker reviews before registering a new account to ensure your favourite sports are covered.

Bookmaker News and Betting Tips

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